FAQ

Frequently Asked Questions

Google Ads Frequently Asked Questions

As a business owner, you need to consider that the vast majority of business is generated online these days. Google Ads lets you bid for the top spot of google search, ensuring potential customers see your product or services.

Once your account is set up, you will start seeing traffic to your website almost immediately. Optimizing your account to make sure you are spending your money on things that turn into conversions takes time and experience.

Google Ads is very much like a switch; if you turn it on, it’s working; the traffic and conversions will stop immediately if you turn it off.

Whether it be eCommerce or a service-based business, more than likely, your customers are using the internet to find businesses like yours. If your company has a website that helps generate revenue, you should consider Google Ads. Showing up on the first page will significantly increase your chances of getting conversions.

Google Ads is constantly evolving. Google is always changing its algorithms, some of which they let us know and some they don’t. Our job is to stay on top of these constant changes and implement them on our client’s accounts.

We sure do! Local Google Ads has different variables than national targeting or even global campaigns. Local Google Ads focuses on smaller areas like cities, towns, and neighborhoods.

That is our bread and butter. We thrive in the environment of thousands of keywords, analyzing, filtering, and targeting high-value search terms that specifically focus on your products or services.

Besides SEO, Efficient Targeting offers Google Ads management, Facebook Ads Management, Website development & design, and digital marketing consulting. We like to think of ourselves as CMOS for hire; we integrate into your company as much as possible to learn your business. That helps maximize our capability to execute your digital marketing strategy.

To find out more call: (201) 371-3103 or contact us here.

SEO Frequently Asked Questions

As a business owner, you need to consider that the vast majority of business is generated online these days. For your website to be shown to potential customers, Google needs to ensure your website contains the correct information or products the user is searching for. That’s where we come in. When we work on the SEO on your site, we let google know what to rank your website for and who to show it to.

The short answer is you will usually start to see the effect of SEO beginning in the three-month range; however, that is not true for all businesses. Depending on how competitive your particle industry is, it can take a lot longer

SEO is not a set and forget; for your website to continuously rank on the top of Google, you must be continually working on your SEO. If you do not, after a while, Google will start to show other websites that have more up-to-date information and begin pushing your website further down the search results.

If your business has a website that helps generate revenue, you need SEO. Whether it be eCommerce or a service-based business, more than likely, your customers are using the internet to find businesses like yours.

SEO is constantly evolving. Google and other search engines are always changing their algorithms, some of which they let us know and some they don’t. Our job is to stay on top of these constant changes and implement them on our client’s websites.

We sure do! Local SEO has different variables than a national or even global campaign. Local SEO focuses on smaller areas like cities, towns, and neighborhoods.

That is our bread and butter. We thrive in the environment of thousands of organic search terms, analyzing, filtering, and targeting high-value search terms that specifically focus on your products or services.

Besides SEO, Efficient Targeting offers Google Ads management, Facebook Ads Management, Website development & design, and digital marketing consulting. We like to think of ourselves as CMOS for hire; we integrate into your company as much as possible to learn your business. That helps maximize our capability to execute your digital marketing strategy.

To find out more call: (201) 371-3103 or contact us here.

Facebook Frequently Asked Questions

As a business owner, you need to consider that there are over 2 billion monthly active users on Facebook. On average, a Facebook user clicks on 11 Facebook ads per month. Getting your ad in front of the correct audience dramatically increases the chance of them making a purchase.

Once your account is set up, you will start seeing traffic on your ads almost immediately. Optimizing your account and audiences may take some time.

Facebook Ads is very much like a switch; if you turn it on, it’s working; the traffic and conversions will stop immediately if you turn it off.

Whether it be eCommerce or a service-based business, more than likely, your customers are using the internet and social media. Having your brand in front of targeted audiences is a great way to generate business.

Facebook Ads is constantly evolving. Facebook is always changing its algorithms, some of which they let us know and some they don’t. Our job is to stay on top of these constant changes and implement them on our client’s accounts.

We sure do! Local Facebook Ads have different variables than national targeting or even global campaigns. Local Facebook Ads focus on smaller areas like cities, towns, and neighborhoods. Using geo-targeting we can easily achieve this.

That is our bread and butter. We thrive in the environment of analyzing millions of users in multiple audiences viewing your ads and optimizing accordingly.

Besides SEO, Efficient Targeting offers Google Ads management, Facebook Ads Management, Website development & design, and digital marketing consulting. We like to think of ourselves as CMOS for hire; we integrate into your company as much as possible to learn your business. That helps maximize our capability to execute your digital marketing strategy.

To find out more call: (201) 371-3103 or contact us here.

About Efficient Targeting

We set out to be different than the typical marketing agency. We don’t just offer essential services like SEO or GoogleAds; Efficient Targeting establishes itself as an in-house CMO. We invest time in learning your business, and then we build your strategy.

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